SSV suffers from the B2E marketing problem for crypto companies.
Essentially, it's hard to be sexy.
When your primary method for revenue is through fewer, bigger deals, then you'll always try and focus your marketing and sales attention on said deals.
However, in crypto, it is also important that the market thinks this, and proves it.
Therefore, we should focus on what we can do in terms of maximising ecosystem growth and gaining token awareness.
Ultimately we can break this into :